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Prestashop

« PrestaShop, is it an eCommerce platform? »

Absolutely!

PrestaShop is an open-source eCommerce platform founded in 2007. It allows businesses to easily launch and manage their online stores by offering tools for product management, orders, payments, and deliveries. Flexible and customizable, PrestaShop provides a wide range of modules and themes to tailor the store to the specific needs of merchants. Used worldwide, it is particularly popular among SMEs looking to grow their online presence.

Consulting CTO

Strategy

Google Cloud Platform

Data

« What was Synako’s support? »

Fully integrated into the Executive Committee (COMEX), Synako supported PrestaShop at the highest strategic and operational levels, particularly in:

• Performance analysis of various business lines: Marketplace, Hosting, Partnerships.

• Product strategy aligned with the Open-Source model.

• Operational matters involving Core, Partnerships, Marketplace, and Care.

• Integration of product squads into a matrix Organization structured by Domain/Department.


« For which topics? »

Rémi Dewitte led and involved Synako on the following topics:

1. Product Architecture:

• Managing the partnership with Google Cloud.

• Versioning, upgrade, and compatibility strategy.

• APIs and tools for partner integration.

2. Prestashop IT Architecture:

• Customer repository and implementation of Segment alongside Hubspot, Mixpanel, BigQuery, Looker, and the Ory.sh suite.

• Strengthening technical and technological coherence through the Architecture Committee and a global Data advisory.

3. Hierarchical management of VP Engineers, Tech Leads, Developers, Agilists, and QA.

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